A beautiful box with an interesting design is not just protection for the product, but the first step to a dialogue with the client. And it can be made more productive by placing a corporate design, thanks, wishes or useful information inside. That is why it is so useful to learn about what internal printing on packaging is and how it affects customer loyalty. And in the ATTOLIS company, any idea will be implemented at the highest level: thanks to the use of modern equipment, it is possible to convey the smallest details of the drawing and preserve the quality and saturation of the image.
What is internal packaging printing
This is the application of graphics, text and decorative elements to the internal surfaces: lid, bottom or walls, inserts, partitions, valves. This technique prolongs the emotion of the purchase and forms a special attitude towards the brand, which makes it a useful tool in communicating with the buyer. When developing the project, technical nuances will be taken into account:
- fold lines;
- material thickness;
- type of printing technology.
The design of the inside of the packaging will be chosen based on the design features and the overall idea, so that all design components harmonize well in a single composition.
Why do brands print inside the box
Such a detail slightly increases the cost, but solves several practical and marketing problems at once. And this investment justifies itself due to the following factors:
- enhancing the emotional effect of unpacking;
- transmission of important information directly at the moment of use (instructions, care);
- personalization and direct appeal to the client (named signatures, promo codes);
- reduction in the number of removable inserts and paper;
- additional protection against counterfeiting.
Stylish designer packaging makes it possible to position the product as premium – and this is also an additional plus. Every detail, be it the texture of the cardboard, the color scheme or the neat internal printing, works to create a holistic impression. As a result, the box becomes part of the brand's history and creates a desire to return for repeat purchases.
What are the options for internal printing?
From simple monochrome messages to full-color photo panels, popular options for packaging branding include:
- full-color offset printing for large print runs;
- digital printing for small batches;
- selective UV varnishing for spectacular accents;
- foiling;
- embossing.
After evaluating the works presented on the site, there is no question why print inside the box - such an insignificant detail greatly enhances the effect of unpacking and makes the process of receiving an order truly memorable. The unusual internal design of the box helps to stand out from competitors and create a feeling of special attention to every detail in the client.
Internal printing as part of packaging from ATTOLIS
This is an important component of the overall composition - and the company's specialists will make sure that the packaging with the logo looks perfect. Depending on the specifics of the project, the best options for integrating graphics into the overall design of the product will be offered. Managers will tell you in detail what influences the impression of the packaging and select the most cost-effective way to achieve the desired visual effect. An experienced team can handle any task: boxes for jewelry, gift sets, cosmetics, textiles, souvenirs or other categories of goods will be promptly manufactured and sent for shipment.
Order a box in ATTOLIS
| Appearance | Manufacturing Material | Scope of Application |
|---|---|---|
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| Self-assembling boxes | cardboard, corrugated fiberboard, designer cardboard 200 mg (brand: T-22 E-wave) | packaging for food products; boxes for confectionery; children's goods packaging; for small appliances |
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| Lid bottom | laminated cardboard, laminated corrugated cardboard, binding cardboard, micro-corrugated cardboard brands: T-22, T-24 (E-wave) | perfume packaging; boxes for jewelry; confectionery; gift products; bed linen |
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| Penal boxes | thin or thick cardboard (craft, plain, colored, or printed), cellulose cardboard (brand: T-22 cardboard density 275 g/sq. m.) | packaging for gift products; confectionery; children's goods |
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| Pillow boxes | Cardboard, brown kraft-catron (cardboard of 250 g/sq. m.) | sock packaging; jewelry or ornaments |